etiquette

Merriam-Webster's Word of the Day for October 8, 2026 is: etiquette • ET-ih-kut  • noun Etiquette refers to rules or customs that dictate what behavior is considered appropriate and expected in a particular setting. // Her failure to respond to the invitation was a serious breach of etiquette. See the entry > Examples: “My first interaction with The Real Housewives franchise happened sometime in 2015, when my partner became hooked on the show. I had just begun work on what I expected to be a big and research-heavy multi-generational family novel, and all I could hear was a chorus of accusations about who said what to whom, who lied to whom, and who hadn’t followed the correct etiquette at a charity event.” — Saleen Haddad, Literary Hub, 24 Feb. 2026 Did you know? If you’re looking for a polite topic of conversation to raise at your next gathering of word lovers, we’ve got just the ticket. The French word étiquette means “ticket”; its direct French ancestor also referred to a label attached to something for description or identification. Spaniards of the 16th-century adopted the French word (altering it to etiqueta), and used it to refer to the written protocols describing the behavior demanded of those who appeared at court. Eventually, etiqueta came to be applied to the court ceremonies themselves as well as to the documents which outlined their requirements. Word of this linguistic development got back to the French, who then expanded their word’s meaning to include “proper court behavior” along with its “label” sense. By the middle of the 18th century English speakers had taken on etiquette as their own, applying it to the rules that indicate the proper and polite way to behave, whether in the presence of royalty or not.