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Today's episode is sponsored by Smart Travel, a podcast from NerdWallet.
You know that one friend who always finds the best travel deals, picks the right credit cards,
and somehow ends up in first class for the price of coach?
Smart Travel is like that friend, but in podcast form.
NerdWallet's travel journalists sort out what's worth paying
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We're in the US, in Las Vegas, outside a gig venue where there are hundreds
of Latino men in their 20s and 30s, and there's an energy in the air.
They're here to see the biggest masculinity influencer in Latin America.
He calls himself El Temach, the teacher, and he's on his world tour.
Tall, with a shaved head and beard, dressed in a three-piece suit, he shouts to his fans.
"Welcome to War Mode. Modo Guerra." It's El Temach's catchphrase.
It means be productive, be focused, be the best version of yourself that you can.
It's a testosterone-fuelled message about self-improvement and about women.