2026-09-25
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Hi, my name is Lewis Howes, and welcome to the Daily Motivation Show.
So if you go back to the beginning of the consumer-facing smartphone era, so like the iPhone in 2007,
I went back and talked to the original development lead for the first iPhone.
And what he confirmed is there was nothing about this tech that meant for you to look at it all the time.
Steve Jobs was a minimalist.
His whole thing was, I want to take something that's really important to you,
and then I want to make the experience beautiful.
And so for him, it was playing music.
Music was incredibly important.
Huge, it was big.
Yeah, and everyone was listening to iPods, right?
And so the iPhone had a touchscreen.
And he was like, look, I can make the experience of playing music even more beautiful.
And he was offended by the interfaces on cell phones at that time.