Bankruptcy to Poo-Pourri, a Mystical Journey | Suzy Batiz

单集文稿 ...

• 00:03

  So at 38 years old, my guest today, Suzy Bateese, was depressed and struggling through her second bankruptcy.

• 00:10

  But a handful of years later, she found herself sitting on top of a $400 million company that she had built from the ground up around bathroom motor and done the whole thing with zero debt.

• 00:22

  But that journey was anything but traditional.

• 00:25

  Standing in the eye of the storm, Suzy experienced what she calls the surprising.

• 00:29

  Luxury of losing everything.

• 00:31

  And she'd lived through poverty, sexual and domestic abuse, depression, multiple bankruptcies, and a suicide attempt.

• 00:38

  She was at a point where she was kind of seeking deeper answers, so she decided to actually try something completely different.

• 00:43

  She turned to therapeutic ceremony with plant based medicine.

• 00:47

  Ayahuasca in particular was a thing that she began to work with as a path to processing and letting go of her past and awakening her sense of possibility and freedom.

• 00:56

  While it wasn't fun, as she shares in her conversation, in fact, she describes the early ceremonies as kind of horrific.

• 01:03

  Susie began to experience shifts and lightness and freedom that she'd been seeking.

• 01:07

  And along the way, a deceptively simple idea for a new venture kind of dropped.

• 01:12

  Surprisingly, it was about blending her love of essential oils with entrepreneurship and a simple, near universal need.

• 01:19

  And this led to the creation of something called pooh pourri, which is a bathroom spray, along with a massively viral ad campaign and a company she's now grown into pretty much a behemoth with no debt and complete control.

• 01:32

  And as we sat down to record this conversation, Suzy was in the process of shifting gears, once again devoting a pretty significant portion of her energies and brilliance and love towards the launch of a new conscious plant based cleaning product venture called Supernatural.

• 01:49

  And along with that, she's become really focused on teaching entrepreneurs what she would call the feminine approach to business.

• 01:56

  How to tune into intuition, turn on your body intelligence, and dive into creative energy to achieve what she says is a naturally abundant flow state called resonance.

• 02:08

  So excited to share this conversation with you.

• 02:10

  I'm Jonathan Fields, and this is good life project.

• 02:19

  And, you know, there was a lot of racism.

• 全部文稿