Discussion keeps the world turning.
The numbers are in and China drew over 150 million global visitors in 2025. That's a lot of people.
And they're not just here for the postcard views.
Think high-end train journeys, buzzing night bazaars, and centuries-old temples reimagined with a digital flair.
Easier visas and a wave of social media-fueled curiosity are rewriting the old travel script.
But what exactly is it that's drawing the crowd now?
Live from our studios in Beijing.
This is Roundtable.
I'm Steve.
Thanks for sharing your time with us today.
And for the show, I'm with Fei-Fei and Yu Shan.
First up...
More international travelers are putting China on their travel map, and it's not just for famous landmarks.
In 2025, the country welcomed 154.5 million inbound visits.
That's an impressive number.
From luxury-style tourism trains and bustling night markets to ancient architecture transformed through
immersive storytelling and digital experiences, China's travel scene is evolving into something unexpected.
Add easier visa policies and a generation discovering China through social media.
And the idea of traveling China is starting to sound pretty cool.
So we'll talk about what visitors are coming for and what experiences they're looking for today.