Thailand’s complicated relationship with tourism

泰国泼水节只有狂欢?

Asia Specific

2026-04-15

19 分钟
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Songkran - Thailand’s biggest new year water festival is underway. People visit family in their hometowns during the holiday season and wash the feet of their elders with scented water in a cleansing ritual. But the energy crisis has made driving back home prohibitively expensive for many locals this year. In the capital of Bangkok, however, celebrations are taking place as usual. Every year, the city transforms into a haven for revellers and holidaymakers from around the world. Thailand’s tourism industry is one of the most visible drivers of its economy, drawing millions of visitors each year with its beaches, culture and festivals. But that reliance also comes with growing pressure from overcrowded hotspots to environmental strains. And this year, an energy crunch triggered by the Iran war is adding another layer of uncertainty, affecting travel plans, domestic movement, and the cost of keeping the tourism engine running, raising questions about the longevity and sustainability of Thailand’s travel industry. On this episode of Asia Specific, host Mariko Oi speaks to two guests - Panisa Aemocha, a BBC World Service reporter based in Thailand, and Kiatananatha Lounkaew, an economic professor at Thammasat University in Bangkok, to unpack Thailand’s tourism-dependent economy. Asia Pacific, unpacked by those who know it best. Bringing you essential insights and conversations on the stories shaping the region - an economic powerhouse, geo-political flashpoint and the birthplace of global cultural trends. Hear Asian perspectives on international issues and in-depth analysis on news from a region that’s home to nearly 2.5 billion people.Whether it is the latest on trade between the US and China, the rise and fall of political dynasties in Thailand, Indonesia, and the Philippines, or South Korea’s K-pop inspired soft power strategy, we find out what key players are thinking and dive into the stories that matter. Hosted in Singapore by Mariko Oi, alongside BBC experts in Beijing, Bangkok, and beyond – listen to new episodes twice a week. Episodes of Asia Specific are also available on YouTube, here: https://bit.ly/4iJyeVt Get in touch: asiaspecific@bbc.co.uk
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  • This BBC podcast is supported by ads outside the UK.

  • One of the biggest holidays in Thailand is underway,

  • but this year, celebrations for Songkran look a bit different.

  • The energy crisis from the international situation has brought down the mood a bit.

  • Some locals aren't going home to see families because fuel is scarce or expensive.

  • Many workers are struggling because of high prices at the pump.

  • So, have the tourists who fly in for the street water pistol parties turned up this year?

  • And can Thailand's tourism industry, a vital part of its economy, cope

  • if the jet fuel and airline ticket prices continue to rise?

  • I'm Marie Gwee in Singapore, and this is Asia Pacific from the BBC World Service.

  • Twice a week, we bring you Asia Pacific stories unpacked by those who know them best.

  • And today, I have Panisa Amosa, a reporter for the BBC World Service in Thailand,

  • as well as Kiatanantha Lounkaew, an economics professor at Thammasat University,

  • who's usually based in Bangkok but joins me now in Singapore.

  • Welcome both to Asia Pacific.

  • Thank you. / And say hi to you and Singaporean.

  • So, Panisa, let's start with you.

  • Let's start with painting the picture of what exactly Songkran is.

  • When did it start? What does it mean? Just paint the picture for us.

  • Okay, so in order for me to paint the pictures,