Humans vs AI: Who’s more creative?

人类与人工智能:谁更具创造力?

What in the World

2026-02-05

14 分钟
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Can AI make better art, literature and music than humans? What will the future of AI and creativity look like? And how do we even define creativity? These are some of the big questions swirling around right now. And it’s something that we discuss a lot on the team. Some people argue that AI is becoming integral to the future of art; making the process more streamlined and time effective. Many creatives also use tools such as ChatGPT to generate ideas. But not everyone is a fan. Some creatives argue AI will never be able to capture human emotions, for example in poetry. Others worry about copyright and the impact on job security. To get to the bottom of this we spoke with three creatives to hear their views: Nigerian poet Ridwan Fasasi, British music producer Manon Dave, who’s worked with Idris Elba & Will.i.am, and Veda Lee, an illustrator based in Hong Kong. Manon is also the Head of Future World Design in the BBC’s Research and Development department. Instagram: @bbcwhatintheworld Email: whatintheworld@bbc.co.uk WhatsApp: +44 330 12 33 22 6 Presenter: Iqra Farooq Producers: Mora Morrison, Rio Rennalls and Chelsea Coates Video Journalist: Baldeep Chahal Editor: Verity Wilde
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  • So it won't be news to you guys,

  • a lot of us are using AI these days when we need a bit of creative inspiration to come up with that cool caption,

  • maybe figure out the perfect playlist.

  • It's something we were chatting about on the team earlier, that link between AI and creativity,

  • what it actually means to be creative, whether AI can make us more creative.

  • We're going to get into all sides of the debate today.

  • The future of creative writing of literature is human, not AI.

  • It's become a central part, I think, of a lot of people's creative process.

  • I think one of the main reasons why a lot of artists are still very skeptical to use AI at the moment is because of its copyright issues.

  • Let's get into it.

  • So one person who had some of the biggest thoughts on this on the team is this man right here,

  • Rio from the What in the World team.

  • Hey, Rio.

  • Hey, Ikra, how are you?