KFC Got Fried in the Chicken Wars. Can It Come Back?

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  America is clear about its preferred protein.

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  It's chicken, especially fried chicken, in sandwiches,

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  tenders, nuggets, and preferably dipped in sauce.

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  On average, each American eats 100 pounds of chicken a year,

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  and much of that comes from fast food chicken restaurants.

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  My colleague Heather Haddon, who covers the restaurant industry, has tracked it all.

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  Chicken is definitely booming.

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  You've got Chick-fil-A with their sandwiches.

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  And what makes the Chick-fil-A chicken sandwich original to me is the crispiness of the breading and the tenderness of the filet.

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  You've got raisin canes with their fingers.

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  Raisin canes, chicken fingers.

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  One love.

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  Got Dave's hot chicken.

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  What is the best fried chicken in America?

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  I'll go try it.

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  Honestly, I think it's Dave's hot chicken.

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  There's Wingstop, Zaxby's, Popeyes, Bojangles.

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  I could keep going.

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  It is just everywhere.

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  And it's the area of restaurants that's really growing.

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