Nike’s Comeback Is Taking Shape as Sports Focus Pays Off

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• 00:00

  The FIFA World Cup 26 is coming to North America.

• 00:03

  Get closer to where business meets the beautiful game with a hospitality package featuring premium seats and entertainment.

• 00:09

  Get closer to wins on and off the pitch.

• 00:11

  Register interest at hospitality.fifa.com slash interest.

• 00:16

  Hi, I'm Stephen Carroll.

• 00:18

  And I'm Caroline Hepca,

• 00:19

  here to introduce you to a podcast that brings you the news you need to start your day in just 15 minutes.

• 00:25

  It's called Bloomberg Daybreak Europe Edition,

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  covering all the top stories across Europe and around the world.

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  Each weekday morning, we're up early to bring you the latest news by 7am.

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  We've got everything you need to know from geopolitics and global events to economics and what's moving markets.

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  I'm covering it all from London.

• 00:44

  And I'm in the EU's capital Brussels.

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  We have 3,000 journalists and analysts around the world to tell you what's happening,

• 00:50

  what it means and why it matters.

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  It's more than just business headlines, from the price of your breakfast to global shifts in power.

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  Economics and money aren't just part of the story, they're often the driving force.

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  So start your day with us on Bloomberg Daybreak Europe Edition for the news you need to know and the context to make sense of it.

• 01:07

  Find new episodes of Bloomberg Daybreak Europe Edition by 7am London time on Apple Spotify.

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  wherever you get your podcasts.

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