How To Scale Your Business When Everyone Depends On YOU | MrBeast

My life-changing annual event, The Summit of Greatness, is happening September 12 & 13, 2025. Get your ticket today! Check out the full episode: greatness.lnk.to/1806 "For this kind of company it's like almost inverted. 'cause I am the product and it's like everyone depends on me. And if I don't show up and film... we don't upload." - MrBeast Picture this: You've built something incredible, but now you're trapped inside it. MrBeast just finished filming 15 hours a day for 40 straight days, his mental health sitting at a brutal 5 out of 10, and he's facing the entrepreneur's ultimate paradox - he IS his business. While most companies operate like pyramids with the CEO at the top, his empire is completely inverted. Every YouTube channel, every massive project, every world-changing initiative runs through him. When he disappears to build wells in Africa for 10 days, he returns to find 20-hour days booked solid for weeks as every division fights for his attention. But here's what makes this conversation extraordinary - MrBeast isn't complaining, he's strategizing. He's cracked the code on something most successful people never figure out: how to transition from being irreplaceable to building systems that don't need you. From creating the most-watched unscripted show in streaming history to developing talent that can carry shows without him, he's literally rebuilding his 300-person operation to scale beyond his personal limitations. This is the blueprint for every entrepreneur who's ever felt like their success became their prison. Sign up for the Greatness newsletter: http://www.greatness.com/newsletter