Withdrawing EU tariff retaliation plan ‘a mistake': former EU Trade Commissioner

撤销欧盟关税报复计划“是一个错误”:前欧盟贸易委员

World Business Report

2025-07-29

26 分钟
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单集简介 ...

European exports to the U.S. are about to face a steep 15% tariff—while American goods heading to Europe will face a zero tariff rate. Is this a one-sided deal? We speak to former EU Trade Commissioner, Cecilia Malmstrom. We also get perspectives from both sides of the Atlantic: an Irish pub landlord in Chicago who imports alcohol, and the CEO of the Distilled Spirits Council of the United States, who’s focused on exports. Plus, Sam Fenwick explores the global surge in popularity for women’s football and what it means for the future of the sport.
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单集文稿 ...

  • Hello and welcome to World Business Report from the BBC World Service.

  • I'm Sam Fenwick.

  • Coming up today, the US and the EU have struck a last minute trade deal.

  • But is it fair?

  • European exports face new tariffs while US goods entering the European area will be tariff free.

  • We'll hear from a former EU trade commissioner who says Brussels have got the deal wrong.

  • And as England's lionesses are crowned European football champions for a second time.

  • We look at the unstoppable rise of women's football around the world.

  • First then, the EU and the US have reached a last-minute trade deal, avoiding steep new tariffs.

  • Instead, they've agreed a 15% rate, better than the 30% the US had threatened,

  • but well above last year's average US import tariff of just 2.5%.

  • The agreement brings some clarity for European exporters of cars, chemicals and aircrafts,

  • but it falls short of the EU's original push for zero tariffs.

  • Now, in return, the EU will open its markets to the US exports at zero tariffs.

  • The EU trade commissioner Marosz Szefkowski Shevkovic said on Monday that this is a good deal.

  • The world which was there before the second of April is gone and we simply need to adjust.

  • We need to address the challenges which are coming from this from this new approach and I believe that the strategic cooperation with our strategic partner is better outcome that all out trade war.

  • He went on to say that the deal represents the start of a whole new positive relationship between the US and the EU.

  • It's about Ukraine.

  • It's about current geopolitical volatility.