Regulators brake food delivery wars

监管部门踩刹车,遏制外卖战争

Round Table China

2025-07-23

29 分钟
PDF

单集简介 ...

China's food delivery wars flooded the market with unsustainable discounts—until regulators stepped in. Behind the deals, tactics crossed lines. Now, as the frenzy fades, the real question is how to make sure platforms keep prices low without sacrificing fair competition. On the show: Steve Hatherly, Niu Honglin & Yushun
更多

单集文稿 ...

  • Discussion keeps the world turning.

  • This is Roundtable.

  • China's recent food delivery wars flooded the market with deals seemed too good to last.

  • And last, they did not.

  • The situation got to the point where regulators finally stepped in.

  • So why did this battle start?

  • And now that the dust is settling a bit,

  • can the platforms in question keep prices low enough where they're not sacrificing fair competition.

  • We are live from Beijing.

  • This is Roundtable.

  • My name's Steve and we thank you very much for being with us today.

  • On the show is Niu Honglin and Yuxin.

  • First on the program.

  • China's food delivery industry exploded into an all-out war this summer,

  • with platforms unleashing billion-dollar subsidies,

  • seeing record-breaking orders, and offering relentless discounts in a battle for dominance.

  • As a result, customers ordered in numbers that would actually melt your brain.

  • The numbers are astonishing.

  • But the cutthroat competition couldn't last.

  • Regulators swiftly intervened, leaving everyone wondering, in a price war like this, who wins?