AI Shopping Assistants Are Here. Should You Use Them?

AI购物助手已上线。您应该使用它们吗?

WSJ Your Money Briefing

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2025-05-28

12 分钟
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From organizing lists, to comparing products, AI tools have the power to transform how we shop. But without careful handling, these enthusiastic chatbots may nudge you to spend more than you intend. WSJ contributor Alexandra Samuel shares lessons from her own journey down the AI shopping rabbit hole with host Imani Moise. Sign up for the WSJ's free Markets A.M. newsletter.  Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • Here's your Money Briefing for Wednesday, May 28th.

  • I'm Imani Moise for The Wall Street Journal.

  • Whether you're someone who swears by their shopping list or an impulse buyer,

  • apparently there's an AI tool for that.

  • Today's guest is a self-proclaimed shopping expert and technology researcher who recently published an article in the Wall Street Journal about how AI has completely transformed her shopping experience.

  • I could look at my phone and see what I've written down like some kind of animal,

  • but now my AI just talks in my ear.

  • I give it the list, it organizes it by aisle, and then I can say,

  • you know, okay, I'm in the dairy aisle now, remind me what I wanted to get.

  • But are AI shopping assistants a little too good at helping you part with your money?

  • We'll talk to contributor Alexandra Samuel about how she trained ChatGPT to keep her shopping habit under control.

  • That's after the break.

  • From comparing products to navigating store aisles,

  • AI has become WSJ contributor Alexandra Samuel's favorite retail companion,

  • letting her husband off the hook.

  • She's even given her AI the power to deliver some tough love when her shopping habits go too far.

  • When she considered picking up some storage bins while browsing in IKEA,

  • an AI-generated voice chimed through her AirPods with a warning.

  • Before one more cent is spent on new containers, you must conduct the Great Bin Audit of 2025.

  • Odds are you already have the exact, clear,