How economists (and TikTok) know if a recession is coming

经济学家(以及抖音)如何预知经济衰退将至

Planet Money

商务

2025-05-22

23 分钟
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单集简介 ...

Lately we've noticed that something we think about all the time here at Planet Money is having a viral moment: recession indicators! From the more practical (like sales for lipstick going up and men's underwear going down) to the absurd and nonsensical (like babysitter buns coming back into style?) — people are posting to social media every little sign they see that a recession is coming. And we LOVE it. Because between the trade war and the tariffs and the stock market, there has been a lot of economic uncertainty over the last few months and we want to talk about it, too. Today on the show — we dig into the slightly wonkier indicators that economists look at when they're trying to answer the question behind the viral internet trend: Is a recession coming? This episode of Planet Money was produced by James Sneed. It was edited by Marianne McCune, fact-checked by Sarah McClure, and engineered by Cena Loffredo. Alex Goldmark is our executive producer. Find more Planet Money: Facebook / Instagram / TikTok / Our weekly Newsletter. Help support Planet Money and hear our bonus episodes by subscribing to Planet Money+ in Apple Podcasts or at plus.npr.org/planetmoney. Music: Source Audio - "The Shirt Still Fits," "Chameleon Panther Style," and "Nighthawk." Learn more about sponsor message choices: podcastchoices.com/adchoices NPR Privacy Policy
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  • This is Planet Money from NPR.

  • It has been an unusual last few months for economics watchers on social media.

  • Yeah, if you've been the TikToking and the Snapchatting and the Instagramming, blue-skying.

  • That's what they say.

  • They say all those as verbs.

  • Perhaps you have noticed a trend, friends.

  • Suddenly,

  • something that we here at Planet Money are thinking about all the time is kind of having a viral moment.

  • Recession indicators.

  • Oh, yeah.

  • Allow us a quick tour through TikTok to demonstrate.

  • Example one, when the restaurant Five Guys, you know, burgers and fries,

  • announced it was testing out a combo meal, a value meal, really, for the first time ever.

  • Child is getting so bad out here.

  • That is a recession indicator, says TikTok user TheSimplySimone.

  • Little burger, little fry, and I believe a small drink, which honestly is basically a kid's meal.

  • Baby, you know what's bad when Five Guys is actually rolling out combo meal.

  • Now, Five Guys did tell us little does not mean kid's size, but look, whatever, you get the idea.

  • Example number two comes from TikTok user Bryce Gruber.

  • Recession?