Women in entrepreneurship: passion, purpose, and planet

女性在创业领域:激情、使命与地球

Round Table China

社会与文化

2025-05-01

24 分钟
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单集简介 ...

Tune in as Heyang chats with Songqiao Yao, founder and CEO of Wildbound.earth—an innovative, nature-inspired education and sustainability consulting venture based in Beijing. From the icy expanses of Antarctica to the heart of Beijing's sustainable innovation scene, Songqiao blends adventure with purpose in entrepreneurship. Discover how curiosity and courage drive her journey.
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单集文稿 ...

  • discussion keeps the world turning this is round table Hello, everybody.

  • Welcome to Roundtable.

  • I'm He Yang.

  • In today's show and a few to come,

  • we're shining a light on a new generation of women making their mark across different fields.

  • They're thoughtful, driven, and charting new paths in a rapidly changing world.

  • Today, we're joined by Songqiao Yao, founder and CEO of Wildbound,

  • a Beijing-based venture that weaves nature-inspired education with sustainability.

  • consulting.

  • Song Zhao, welcome to Roundtable.

  • Thank you.

  • Really nice to be here.

  • I noticed that your title at Wildbound, your company, is Chief Explorer.

  • Now, that's not something we hear every day.

  • We've got CEOs, CFOs, but Chief Explorer, that sounds bold, fun, and deeply intentional.

  • So what does that role mean to you and how do you embody it in your work?

  • I think naturally I have a spirit of exploration and so much of Wildbound when we were started,

  • we're trying to take people on these adventures and exploration and the exploration not only of nature,

  • of wilderness, but also of our inner landscape.

  • So throughout our experiences interacting with nature, we can also change ourselves.