How Much More Could Your Smartphone Cost?

你的智能手机还能涨价多少?

Thoughts on the Market

商务

2025-04-18

8 分钟
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Our analysts Michael Zezas and Erik Woodring discuss the ways tariffs are rewiring the tech hardware industry and how companies can mitigate the impact of the new U.S. trade policy.
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  • Welcome to Thoughts on the Market.

  • I'm Michael Zezis, Morgan Stanley's Global Head of Fixed Income and Public Policy Research.

  • And I'm Eric Woodring, Head of the USIT hardware team.

  • Today, we continue our tariff coverage with a closer look at the impact on tech hardware,

  • products such as your smartphone, computers, and other personal devices.

  • It's Thursday, April 17th, at 10 a.m. in New York.

  • President Trump's reciprocal tariffs announcements, followed by a 90-day pause and exemptions,

  • have created a lot of turmoil in the tech hardware space.

  • People started panic buying smartphones, worried about rising costs,

  • only to find out that smartphones may or may not be exempted.

  • As I pointed out in this podcast before,

  • these tariffs are also significantly accelerating the transition to a multi-polar world.

  • This process was already well underway before President Trump's second term,

  • but it's gathering steam as trade pressures escalate.

  • Which is why I wanted to talk to you, Eric, given your expertise.

  • In the multi-polar world, IT hardware has followed a China plus one strategy.

  • What is this strategy, and does it help mitigate the impact from tariffs?

  • Historically, most IT hardware products have been manufactured in China.

  • Starting in 2018, during the first Trump administration,

  • there was an effort by my universe to diversify production outside of China to countries friendly with China,