Today is a big day, y'all, and it's going to be probably an emotional episode for me.
And I'm okay with that.
Today, my book, the Next Conversation, Argue Less, Talk More, is released.
Today is publication day, my very first publication day, and I cannot be any more excited,
thrilled and honored to give a piece of myself to you.
If you've enjoyed any of my content, as at all, at any point in time, and I'm assuming you have,
if you're listening to this podcast, I'm going to ask you to buy and purchase this book.
You can go to thenextconversation.com you can find a link there.
Or you can go to jeffersonfisher.com book and you can find it there.
Or you can just go in the show notes of this episode and you're going to find the link,
go to your favorite retailer and buy it.
And let me tell you why, because you are investing in your next conversation.
There's lots of reasons why I titled it this way and we're going to talk about that today.
But most of the time you've invested in things that you just don't even think about.
You've invested in every time that caffeine habit, you've invested in that, that mental health.
You've invested in your own fitness, you've invested in work efficiency tools.
But rarely if ever have you invested in your communication and how you communicate.
And you show up in the difficult conversations.
And this book is not going to tell you just how to do it.
It's going to give you the words of exactly what to say.