Are 'Sephora Kids' turning fun into an obsession?

“丝芙兰儿童”是否正在将乐趣变成一种痴迷?

Round Table China

2024-07-31

24 分钟
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单集简介 ...

Countless super young influencers on TikTok, known as "Sephora Kids," are recommending skincare products including wrinkle creams for kids and tweens. These beauty products are packaged in neon-colored bottles and tubes, which can look like toys. They can cost 70 US Dollars (or more than 500 Yuan) a pop. Should we be worried? Are 'Sephora Kids' turning innocent fun into a costly obsession? On the show: Heyang, Yushan & Steve Hatherly.
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单集文稿 ...

  • Discussion keeps the world turning.

  • This is roundtable.

  • Hello everybody.

  • Welcome to roundtable.

  • Coming to you live from Beijing, I'm he young.

  • Good to have you join us on today's show, countless super young influencers on TikTok known as Sephora Kids recommend skincare products for the kid and tween demographic, including wrinkle creams.

  • These beauty products are packaged in neon colored bottles and tubes which can kind of look like toys and they can cost $70 or more than 500 yuan a pop.

  • Should we be worried?

  • Are Sephora kids turning innocent fun into a risky obsession?

  • Also, isnt it the parents that are enabling them?

  • And were all ears for your burning questions and epic stories.

  • Grab your smartphone, record a voice memo and lets make radio magic.

  • Send your thoughts to easy z fm roundtable@foxmail.com.

  • dot.

  • You might just steal the spotlight in our next heart to heart.

  • For today's program, I'm joined by Yixhen and Steve Hatherly on the show in this studio.

  • First, what's your ultimate go to lip gloss for that perfect pout?

  • Hmm?

  • Which toner is right for your skin texture?

  • Oh, and what about that hydrating sheet mask or that brightening peel off mask that promises to make your skin glow?