Why women are often better investors than men

为何女性通常比男性更擅长投资

What in the World

2026-09-01

13 分钟
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Investing used to be seen as something that was for older people in suits, but now more young people are getting into it, thanks to the rise in online investing apps that have made it more accessible, and a growing awareness of how stocks and shares work. But data suggests that despite being less likely to start investing, women often make higher returns than men when they do. So, why are women often better at investing? And how does it work? BBC business reporter Emer Moreau unpacks the data on how women and men invest differently, what investing is and why it can be risky. We also chat to Viktoriia and Gabriella, two women in their 20s, about why they started investing and how they are finding it. Instagram: @bbcwhatintheworld Email: whatintheworld@bbc.co.uk WhatsApp: +44 330 12 33 22 6 Presenter: Iqra Farooq Producers: Chelsea Coates, Emily Horler and Emma-Louise Amanshia Video Producer: Baldeep Chahal Editor: Verity Wilde
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