Less is more? Enjoy the self-service women's stores in China

少即是多? 畅享中国自助女装店

Round Table China

2024-05-10

26 分钟
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单集简介 ...

Self-service women's clothing stores demonstrate a new concept and trendy practice that seem to suit the needs of many consumers. These shops are being advertised as providing you with carefree and fashionable shopping experiences. But is this just a marketing gimmick, or is there a genuine need behind their existence? Today, we'll examine the fabric of self-service fashion to unravel the threads of necessity versus novelty. / Round Table's Happy Place (18:20)! On the show: Niu Honglin, Li Yi & Josh Cotterill
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单集文稿 ...

  • Discussion keeps the world turning.

  • This is round table.

  • You're listening to roundtable.

  • I'm Neo Heng Lin, joined by Josh and Li Yi.

  • Coming up on the second half of the show, self service women's clothing stores, a new concept and trendy practice have quietly conquered many consumers heart.

  • These places are advertised as being able to provide you with a shopping experience that is care free and fashionable.

  • But is this just a marketing gimmick or is there a genuine need behind this shift?

  • Today, well, examine the fabric of self service fashion to unravel the threats of necessity versus novelty.

  • And as always, we invite you to our happy place.

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  • Whether you have thoughts on a particular topic, feedback about the show, or a question you want us to answer, please don't hesitate to send an email to roundtablechinaxmail.com.

  • and remember, a voice memo is always better.

  • Now on roundtable.

  • No judgment, no pressure.

  • Just you, your style, and maybe a selfie or two.

  • Welcome to the new wave of shopping self service women's clothing stores, where you are greeted not by eager salespeople, but by racks of trendy clothes and your own space.

  • So Li Yi, tell me, how exactly do these new types of stores work?

  • What do they look like and how come we love them?

  • Well, we do see a lot of these self service stores here in Beijing, Shanghai, Hangzhou or Xiamen.

  • We're business operators.