Craft matters in small ways, like how coffee is made or how a wooden table is built piece by piece, and in not so small ways, like how your money is cared for.
At UBS, we elevate investing to a craft.
We deliver our services with passion, expertise and meticulous attention to detail.
This is what investing means to UBS, not just work, but a craft.
Discover more@ubs.com craft.
The value of investments may fall as well as rise, and you may not get back the amount originally invested.
Imagine volunteering to live on Mars for 378 days.
Only you never actually leave planet Earth.
You walk through a plain white office door inside of a warehouse in in Houston.
The door shuts behind you, and you're locked inside a stage designed to look like a martian habitat.
For more than a year, you and three other volunteers are completely isolated from the outside world.
Inside this 1700 square foot structure where everything is made from 3d printed imitation martian rock, you eat freeze dried space food.
For every meal.
You wear virtual reality goggles and walk around a red sandbox to simulate spacewalks.
You're under near constant surveillance from mission control and to mimic the actual conditions of communication between Earth and Mars.
Any message you send to family or friends back home takes at least 22 minutes to arrive.
To the people who applied, mainly NASA superfans who were required to have master's degrees in math or science, this experiment sounded like a dream come true, the chance to make a noble sacrifice for the future of humanity.
Being invited to participate felt like winning a tour of Willy Wonka's chocolate factory.
Even though we know through repeated research over many decades the pernicious effects of prolonged, confined isolation on the human psyche.
The study is in progress right now, and it's coming to an end this summer.